wear to stitch designer blouses bangalore

Roopa and Rachana are based in Bengaluru, and are appreciative of the support they have received from family and friends. “It was a process of ironing out glitches and fine-tuning through and through,” they say. To ensure this, the duo did extensive paper testing by sending out physical kits to friends and family, simulating their design customisation process on paper and then getting the custom blouses made and sending them out. Though fully operational from around July 2015, they continued to keep the beta sign as they wanted to fine-tune their entire ‘design to delivery’ process. House of Blouse went live in May 2015 with an invitation to a select few. The first and current version was completely custom-built with what they perceived good for a prototype/beta version. The duo conceptualised the website and got it built by a tech team. Going forward, they are planning to appeal to a much larger global audience with customisable western silhouettes. At present, they cater to everyone who has a love for Indian wear and Indian textiles. Their addressable market is women in the ages of 24–40 who are, they say, “internet savvy, online shoppers, ethnic wear- and fusion wear aficionados in India and the world over.” Though they target women, men who shop for their wives and girlfriends also make up a large part of their audience. Having struggled with the hassles of getting blouses made, both women agreed that they themselves would be users of such a service. Roopa, who calls herself a maverick and has tried her hand at multiple things, did a fashion design course late in life and joined hands with Rachana in creating her vision. Her brainstorming sessions with family had everyone excited about a blouse design app idea which would enable not just customisation but also push women to use their creativity to come up with new designs and see them in real time. Rachana, already an established entrepreneur with her niche accessories brand Rachana Reddy Accessories, wanted to do something with mass customisation. Rachana, 30, and Roopa, 44, are distantly related. To solve the problem of tailor tussles, long commutes and unpredictable results, they started House of Blouse, a blouse design app-based website that enables women to custom design and order blouses from the comfort of their homes. Let’s look at some designer blouses that she has contrasted with some sarees.ĭesigner blouses for silk sarees: Source: ĭesigner blouses for Kalamkari sarees: Source: ĭesigner blouses for Chanderi sarees: Source: ĭesigner Kutch work blouses: Source: About Anagha Store:īlouses range from Rs.700 to Rs.4000.Though that may be a far-fetched idea, Roopa and Rachana Reddy have a pretty good alternative.

“Top challenge is to maintain consistent quality – which sometimes is tough given that I work with handloom weavers – but which has been the strength of Anagha – combined with innovative designs and fusing two different genres of weaving – and coming up with something absolutely new!” Source: When asked about her success story, her reaction was, Sarvamangala, the owner of this designer boutique, is a recipient of the Outstanding Woman Entrepreneur Award instituted by the AP Chamber of Commerce and Industry – FAPCCI.

The store owner, who is now a successful entrepreneur in Hyderabad, narrates how it was never so easy to reach here. This is not a regular boutique, but there is a story to be inspired from behind its establishment.

And if not, they will help you get an appropriate design suiting your personality and event. They can create almost any design, provided you have got the idea.

Wear to stitch designer blouses bangalore